DescriptionThrow out your elevator pitch and carefully constructed brand. Instead of a fixed, artificial image, personal branding today is dynamic and flexible. Being authentic – and yes, vulnerable! – can help us build community, careers, and ‘belonging in tech.’
This session will use design thinking to reframe branding as a way to connect with others, foster inclusivity and positive impact towards a joyful life. Leave with a prototype of your personal brand, based on the Community Cultural Wealth framework, grounded in your personal skills, strengths, values, and interests. Finally, learn strategies for putting your personal brand to work in exploring and building your career.